# Account page

{% hint style="warning" %}
**Shopify has deprecated legacy customer accounts** (February 2026). Legacy accounts are no longer available to new stores and will reach end-of-life later in 2026. Shopify strongly recommends all merchants upgrade to the new customer accounts.

If you're still on legacy accounts, [upgrade here](https://admin.shopify.com/admin/settings/customer_accounts) before setting up loyalty on your account page.
{% endhint %}

### Why your account page matters

With Shopify's **new customer accounts**, every logged-in customer lands on a consistent, app-extensible page — and this is now the standard across the Shopify ecosystem. Shop login, one-time codes, store credit, B2B support, and no-code app blocks are all built in.

For loyalty programs, this is a significant shift. Your customers are already on the account page after every purchase. If your loyalty program isn't embedded there, it's one more click away — and most customers won't look for it.

Joy is built for this: embed your entire loyalty experience directly into the new customer account, no theme editing required.

### What you can embed

Joy gives you two approaches depending on how much loyalty real estate you want:

### Recommended — Loyalty Hub (full page)

A dedicated loyalty page inside the customer account — points, rewards, VIP, referrals, and wallet passes all in one place. Customers access it from the account navigation alongside Orders and Profile.

{% content-ref url="/pages/NFjzEqlODdJPy3Otxhma" %}
[Customer Account Loyalty Hub](/on-site-content/account-page/loyalty-hub.md)
{% endcontent-ref %}

### Account page blocks (modular widgets)

{% hint style="info" %}
We built these blocks because we believe in flexibility — every store is different and modular widgets give you full control over your layout. That said, based on merchant feedback, the **Loyalty Hub consistently delivers a better customer experience**. If you're starting fresh, we recommend the Hub. Use blocks when you want a lightweight summary or need to complement an existing layout.
{% endhint %}

Lighter widgets you can embed on the main profile page. Use these for a quick loyalty summary, or combine with the Loyalty Hub for layered touchpoints.

{% content-ref url="/pages/Q4ykthMuCK4SLJ5aTxeK" %}
[Loyalty Dashboard Block](/on-site-content/account-page/loyalty-dashboard.md)
{% endcontent-ref %}

{% content-ref url="/pages/TXnYpptMUZAUPrfgonYB" %}
[Rewards Redemption](/on-site-content/account-page/rewards-redemption.md)
{% endcontent-ref %}

{% content-ref url="/pages/dqahuM2wg5ZsCLWA2UZI" %}
[Referral Management](/on-site-content/account-page/referral-management.md)
{% endcontent-ref %}

{% content-ref url="/pages/IRQCBU7aZ8kWMymol6yH" %}
[Loyalty Pass Wallet Block](/on-site-content/account-page/loyalty-pass-wallet.md)
{% endcontent-ref %}


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