Pricing
Everything you need to know about Joy Loyalty plans, features, and pricing to choose the right plan for your business.
Who this guide is for
Shopify merchants evaluating Joy Loyalty or looking to understand their current plan and upgrade options.
Overview
Joy Loyalty offers four pricing tiers designed to scale with your business — from new stores testing loyalty programs to enterprise brands managing complex omnichannel experiences. All plans include a 14-day free trial (except Starter), the Ultimate plan goes with 30-day free-trial and pricing is transparent with no hidden fees.
Pricing structure
Joy Loyalty uses a base subscription + order volume pricing model:
Base monthly fee — Covers access to all plan features
Free monthly orders — Each plan includes a quota of orders at no extra cost
Overage fees — Additional orders beyond your quota are charged per 100 orders
The four plans
500 monthly free orders, then +$15 per 100 additional orders
Points for social engagement
Dedicated loyalty page
Analytics & reports
Point expiration
Shopify Flow and 30+ integrations
2,000 monthly free orders, then +$10 per 100 additional order
VIP tier, B2B tier
Paid membership
Loyalty rule engine: bonus point & more
Redeem in cart drawer
Loyalty account (Shopify UI)
Automated translation
POS loyalty extension
7,000 monthly free orders, then +$5 per 100 additional order
Dynamic point expiration
Checkout loyalty extensions
Developer toolkit
Headless commerce (Hydrogen)
White-glove onboarding
Priority support
On-demand development
Scalable loyalty solutions
Starter - $0
Basic points program
Referral program
Loyalty widget & basic branding
Live chat support
150 monthly free orders
Feature comparison table
Pricing & Usage
Base price
$0
$29/mo
$129/mo
$499/mo
Free orders/month
150
500
2,000
7,000
Usage fee (per +100 orders)
x
$15
$10
$5
Core features
Points programs
Basic
Social engagement
Advanced
Custom
Referral program
30 referrals
100 referrals
Unlimited
Unlimited
Points expiration
❌
✅
✅
✅
Points calculator
❌
✅
✅
✅ Checkout page
Branding design
Basic
✅ Full
✅ Full
✅ Full
Loyalty widget
✅
✅
✅
✅
Loyalty page
❌
✅
✅
✅
Analytics
❌
✅
✅
✅
Multi-language
❌
✅ Basic
✅ Auto-translate
✅ Auto-translate
Shopify POS
❌
❌
✅
✅
Advanced features
Fraud-prevention
❌
✅
✅
✅
VIP tiers
❌
❌
✅
✅
Paid membership
❌
❌
✅
✅
Loyalty rule engine
❌
❌
✅
✅
Cart drawer redemption
❌
❌
✅
✅
Loyalty account
❌
❌
✅
✅
Milestone rewards
❌
❌
✅
✅
B2B tier system
❌
❌
✅
✅
Checkout extensions
❌
❌
❌
✅ Plus only
Dynamic point expiration
❌
❌
❌
✅
Integrations & SDK
30+ curated integrations
✅
✅
✅
✅
Shopify Metafield integration
❌
✅
✅
✅
Shopify Flow
❌
✅
✅
✅
Headless support (Hydrogen)
❌
❌
❌
✅
Custom development
❌
❌
❌
✅
API access
❌
❌
❌
✅
Support
24/7 live chat
✅
✅
✅
✅
Dedicated Account Manager
❌
❌
✅
✅
Personalized onboarding demo
❌
❌
✅
✅
Priority support
❌
❌
❌
✅
White-glove migration to Joy
❌
❌
❌
✅
Understanding order volume pricing
How to calculate your monthly cost
Step 1: Choose your base plan based on features needed
Step 2: Estimate your monthly orders (check Shopify Analytics → Orders)
Step 3: Calculate if you'll exceed free order quota
Step 4: Add overage fees if needed
Pricing examples
Example : High-volume store
Orders/month: 3,500
Recommended plan: Advanced ($129/mo)
Free orders included: 2,000
Overage: 1,500 orders = 15 × $10 = $150
Total monthly cost: $279
Calculate your price at: https://joy.so/pricing/
Enterprise custom pricing
For stores with consistently high order volume (5,000+ orders/month) or unique needs, Joy offers custom enterprise pricing.
Contact sales for:
Volume discounts
Multi-brand/multi-store packages
Agency white-label pricing
Custom support agreements
Specialized integrations
Dedicated infrastructure
Frequently asked questions
General pricing questions
Do I need to pay anything to get started? No. Joy offers a free Starter plan forever with 150 monthly orders and basic features. You can upgrade to paid plans anytime.
Do you offer a free trial for paid plans? Yes. All paid plans (Essential, Advanced, Ultimate) include a 14-day (30-day with the Ultimate plan) free trial with full feature access and no credit card required.
Usage control questions
How can I control my usage?
Monitor your order volume in Joy dashboard
Set up quota alerts (email notifications)
Exclude non-loyalty orders by adjusting earning rules
Upgrade to a higher plan for better overage rates
Time high-volume campaigns strategically
Can I set a hard limit on orders to avoid overage fees? No hard limits, but you can set up alerts when approaching 80% and 100% of your quota.
Plan change questions
Can I upgrade or downgrade my plan anytime? Yes. Upgrades take effect immediately. Downgrades take effect at your next billing cycle.
What happens to my data if I downgrade? Your data remains intact. Features from the higher plan become unavailable, but you can upgrade again anytime to regain access.
Can I switch between monthly and annual billing? Currently, Joy only offers monthly billing. Contact sales for annual contract options.
Custom and enterprise questions
Are there custom plans available for high-volume stores? Yes. Stores with 5,000+ monthly orders or unique needs can contact sales for custom enterprise pricing with volume discounts.
What is "Priority support"? Priority support includes faster response times, live chat access, and dedicated support channels.
Do you offer agency or partner pricing? Yes. Joy has a partner program with special pricing for agencies managing multiple client stores. Learn more about the Partner Program →
Getting help with pricing
Need help choosing a plan?
Book a demo: Schedule a personalized consultation → Our team will review your business needs and recommend the best plan.
Use the calculator: Visit joy.so/pricing and use the interactive calculator to estimate your monthly cost based on order volume.
Contact sales:
Email: [email protected]
In-app chat: Click the support icon in the Joy dashboard
Phone: Available for Ultimate plan subscribers
Existing subscribers
Technical support:
In-app chat (all plans)
Email: [email protected]
Priority support (Advanced/Ultimate): Faster response times
Start your free trial
Ready to grow your business with loyalty?
No credit card required. Full feature access. Cancel anytime.
Last updated
Was this helpful?