# Roadmap {% tabs %} {% tab title=" 🚀 Release" %} **April 2026**

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Referral Rewards by Region (Multi-currency)	New feature	Set referral reward values per Shopify market in the region's native currency — clean round numbers instead of Shopify's auto-converted decimals. Joy matches the referee's region at claim time and falls back to the Default region if no match. Requires Shopify Markets.	Copy of Feauture image - prod roadmap.png
Analytics — Place Order Breakdown & Pending Points	Improvement	Top Programs now expands the Place Order row into one line per program, so multi-program stores see which Place Order rule drives earnings. Dashboard gains a Pending Points card and a Pending column in Top Programs when Pending Points is enabled.	Redeem in cartdrawer (2).svg
Join Loyalty Program — Klaviyo & Shopify Flow Trigger	New feature	New "Customer joined loyalty program" event for Klaviyo and Shopify Flow — fires the first time a customer joins via widget, POS, or any entry point. Payload includes identity fields, joined_at timestamp, and initial_points when a sign-up reward is configured.	Redeem in cartdrawer (2).svg
Store Credit — Import, Adjust & View in Customers	New feature	Manage store credit balances directly inside Joy. View and adjust balances on any customer profile, or import/adjust in bulk via CSV (Email, Phone, or Customer ID). Every change is recorded in the customer's activity log — no need to switch to Shopify admin.	Copy of Feauture image - prod roadmap.png
Auto-tag Customers — Unified Card with 3 Tabs	Improvement	Three customer segmentation tags consolidated into one card under Settings → Additional features. New Active Redeemer tab, refactored Member / Non-member tab (no more hardcoded tags), and the existing Engaged Members tab. Multi-tag inputs and Re-sync for historical customers.	Redeem in cartdrawer (2).svg
Instagram Live Comment Rewards	New feature	Reward customers who comment during your Instagram Live broadcasts. Joins the existing Instagram engagement suite (post comment, story mention, story reply) and includes a Shopify Flow trigger so you can build custom automations — e.g., auto-DM a thank-you with a bonus reward.	Feauture image - prod roadmap 1.svg
Popup Reminder — Display Mode & Priority Reorder	Improvement	Control how multiple popup reminders display with two modes: show highest priority only or show all sequentially. Drag to reorder priority. Each reminder type is dismissed independently per session.	Redeem in cartdrawer (2).svg

**March 2026**

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Customer Account Loyalty Hub	New feature	A full-page loyalty experience inside Shopify's New Customer Accounts — one dedicated page for points, coupons, earning opportunities, VIP progress, referrals, wallet passes, and activity. No theme editing required. Available on Advanced and Ultimate.	Copy of Feauture image - prod roadmap.png
Multi-Currency Earning Rates	New feature	Set different point earning rates per currency in Place Order programs. Merchants selling across multiple markets can reward customers fairly — e.g., 1 point per $1 USD, 1 point per €2 EUR. Rates apply automatically based on the customer's presentment currency.	Redeem in cartdrawer (2).svg
Instagram Story Reply — Shopify Flow Trigger	Improvement	New Shopify Flow trigger "Customer replied to Instagram story" enables custom automations when story replies are detected — connect to Klaviyo, Slack, or any Flow action alongside the built-in reward and DM notification.	Redeem in cartdrawer (2).svg
Single Sign-On (SSO) Login	New feature	Two modern SSO options for frictionless customer authentication: Shop App Login (Shopify Plus) and Multipass Email OTP (all plans). Enable instant login without passwords or page reloads.	Redeem in cartdrawer (2).svg
Instagram Story Mention Rewards	New feature	Reward customers automatically when they mention your brand in Instagram Stories, turning organic reach into measurable loyalty engagement. Supports daily and program caps with reliable account mapping via username or metafield.	Redeem in cartdrawer (2).svg
Mixed Milestone Gamification	New feature	Build sequential loyalty journeys by combining multiple action types — orders, reviews, referrals, and more — into a single milestone program. Customers complete each step in order, creating a guided gamification experience. Available on Advanced and Ultimate.	Copy of Feauture image - prod roadmap.png
VIP Tier Upgrade Tracking	Improvement	See exactly when a customer achieved their VIP tier and which order triggered it. New "Tier achieved date" and "Qualifying order" fields appear in the customer profile, and the activity timeline now shows richer tier upgrade context with order links. Available on Advanced and Ultimate.	Redeem in cartdrawer (2).svg
Add Customers & Products Without Leaving Joy	Improvement	Create customers, products, and collections directly inside Joy via Shopify Admin Intents — no redirect to Shopify admin. Available from the Customers list and from product/collection pickers in reward setup.	Redeem in cartdrawer (2).svg

**Feb 2026**

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Membership Subscription	New feature	Automatically assign customers to a VIP tier with perks when they buy a subscription product (removing the need for complex Shopify Flow setups).	Feauture image - prod roadmap 1.svg
New Pricing	Changed	Updated subscription pricing for new customers effective February 2026, with grandfathered rate protection for existing subscribers.	Redeem in cartdrawer (2).svg
Subscription Milestones	New feature	Reward customers for maintaining consecutive subscription billing cycles with automated milestones.	Redeem in cartdrawer (2).svg
Add to Wallet from POS	New feature	Enable staff to add a customer’s Apple/Google Wallet pass directly in Shopify POS for instant in-store enrollment without sending customers to the online store.	Copy of Feauture image - prod roadmap.png
Apple Wallet Pass Notifications	New feature	Send automatic Apple Wallet push notifications for key loyalty events such as points earned, redemptions, tier changes, and upcoming expirations.	Copy of Feauture image - prod roadmap.png
Store Credit for Milestones	New feature	Reward milestone achievements with Store Credit that accumulates in customer balance, replacing traditional coupons with real-value rewards.	Copy of Feauture image - prod roadmap.png
Store Credit for Referrals	New feature	Reward referrers with Store Credit instead of points or discount coupons, so high-value referrals earn higher-value rewards. Store credit is added directly to customer balance for a true cashback-style experience.	Copy of Feauture image - prod roadmap.png
Public Webhook API	New feature	Send real-time HTTP POST notifications to external endpoints when loyalty events occur. Supports points earned, points redeemed, and milestone events with HMAC-SHA256 verification and a full REST API for webhook management.	Redeem in cartdrawer (2).svg

**Jan 2026**

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Instagram Comment Rewards	New feature	Drive organic engagement by rewarding points for comments. Includes keyword filtering and auto-replies to boost post reach naturally.	Feauture image - prod roadmap 1.svg
Submit Receipt Program	Improvement	Reward offline customers by allowing them to scan and submit receipts, converting physical shoppers into digital loyalty members.	Feauture image - prod roadmap 1.svg
Advanced member analytics	Improvement	Detailed breakdown of total customers by status (e.g., Non-members, Members who never redeemed) to track engagement.	Feauture image - prod roadmap 1.svg
Loyalty Note	New feature	A built-in workspace for merchants to note down campaign ideas or to-do lists without leaving the app.	Feauture image - prod roadmap 1.svg
Store Credit as Cashback	New feature	Place order programs now support rewarding Store Credit directly, offering a cashback experience instead of just points.	Feauture image - prod roadmap 1.svg
Smart Widget Popup Control	New feature	Configurable popup behavior allows merchants to stop the widget from re-appearing after a customer closes it.	Feauture image - prod roadmap 1.svg
Decimal Point Support	New feature	Merchant can now let customer earn decimal point, just like store credit	Feauture image - prod roadmap 1.svg

**December 2025**

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First-in First-out Point Expiration	New feature	FIFO (First In, First Out) expires points in the order they were earned, so recent activity is always protected	Feauture image - prod roadmap 1.svg
Milestone Rewards - Customer’s Choice	New feature	Let customers pick their preferred reward upon reaching a milestone instead of receiving a fixed auto-reward.	Feauture image - prod roadmap 1.svg
Reward store Credit based on order value for referer	New feature	Reward referrers with percentage-based store credit, aligning their reward value with the order value they bring in.	Feauture image - prod roadmap 1.svg
Flexible Free Shipping	Improvement	Offer partial shipping discounts (e.g., 50% off shipping) instead of just 100% free, for better margin control.	Feauture image - prod roadmap 1.svg
Segment-Based Redemption	New feature	Redeeming programs can now target specific Shopify customer segments for personalized rewards.	Feauture image - prod roadmap 1.svg
Smart Tier Entry Rewards	Improvement	Option to disable entry rewards when a customer re-joins a tier after being downgraded.	Feauture image - prod roadmap 1.svg
Minimalist Point Balance Widget	Improvement	A new, simple "Point balance" widget style designed for minimalist storefronts.	Feauture image - prod roadmap 1.svg
Bulk Collection Exclusion	New feature	"Exclude specific collections" option allows faster setup by excluding a few collections instead of selecting hundreds of eligible ones.	Feauture image - prod roadmap 1.svg
POS/Online Exclusivity	New feature	Member exclusive deals can now be restricted to run only on POS or only on the Online store.	Feauture image - prod roadmap 1.svg
Milestone Email Notification	New feature	New "Reach new milestone" email trigger to keep customers engaged when they progress.	Feauture image - prod roadmap 1.svg
Referral Login Requirement	New feature	Option to require login for referrals to ensure data quality and prevent abuse.	Feauture image - prod roadmap 1.svg

**November 2025**

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New Onboarding Experience	Improvement	Redesign the onboarding flow to help new merchants actively set up programs faster and easier.	Redeem in cartdrawer (2).svg
Joy Wishlist Launch		Joy Wishlist launches as a standalone app, designed to integrate deeply with Joy Loyalty. Wishlist drive purchase intent; loyalty drives repeat purchases - together they create a powerful retention engine. Link: Joy Wishlist	Feauture image - prod roadmap 1.svg
Point Value to Currency Exchange	New feature	Display the currency equivalent of points in customer profiles and many more.	Redeem in cartdrawer (2).svg
UI/UX Revamp	Improvement	Refresh the admin interface with a cleaner icon set and improved on-site content layouts.	Redeem in cartdrawer (2).svg
Redeeming Program Summary	New feature	Add a real-time summary view for Redeeming programs to easily track setup progress.	Redeem in cartdrawer (2).svg
Integrations: Subscription Apps	Improvement	We now officially annouce that Joy support integrations with any subscription apps: Bold, Paywhirl, Seal, Subi, and Awtomic...	Redeem in cartdrawer (2).svg
Customer Self-revoke Coupon	New feature	Allow customers to self-revoke redeemed coupons and receive an automatic point refund.	Feauture image - prod roadmap 1.svg
[Integration] Klaviyo reviews app	New feature	Integration between two apps to reward when customers review	Feauture image - prod roadmap 1.svg
New banner for sandbox mode	New feature	Clearly indicate when you will launch loyalty program to help us serve you best.	Feauture image - prod roadmap 1.svg

**October 2025**

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Joy AI (Beta)	New feature	Joy has just launched a new AI Chat Assistant 🤖 — your smart companion that helps you: Instantly answer any questions about the app Troubleshoot setup or technical issues Learn loyalty best practices and growth tips ...and much more, all in one place!	Redeem in cartdrawer (2).svg
Unlimited Customizable Loyalty Page	Improvement	Build your loyalty page exactly the way you imagine it. Share your ideas — we’ll bring them to life, with no limits.	Redeem in cartdrawer (2).svg
Loyalty QR in Apple Wallet	New feature	Allow customers to add loyalty cards to Apple Wallet for seamless scanning at POS.	Feauture image - prod roadmap 1.svg
Loyalty QR in Widget	New feature	Display the member's QR code directly inside the loyalty widget for easy in-store identification.	Feauture image - prod roadmap 1.svg
Custom Program: Custom Trigger	New feature	Allows you to set up any trigger via API/Code (e.g., button clicks, form submissions), meeting flexible customization requirements.	Redeem in cartdrawer (2).svg
Custom Program: Shopify Flow Action	New feature	Merchants can add a "Run a custom program" action within their flows to automatically trigger rewards based custom program set up.	Feauture image - prod roadmap 1.svg
Manually Select Who Can Join	New feature	Allow merchants to control program entry by requiring manual approval or specific conditions.	Feauture image - prod roadmap 1.svg
Place Order reward only when using specific payment methods	New feature	Reward customers based on the specific card type used (Visa, Mastercard, Atome, Krispay, etc.).	Feauture image - prod roadmap 1.svg
Referral at Checkout Page	New feature	Allows displaying and using referrals directly on the Checkout page, simplifying the process to boost conversion rates and encourage immediate sharing after purchase.	Feauture image - prod roadmap 1.svg
Recommended Apps in Dashboard	New feature	Discover apps that integrate well with Joy right from your dashboard.	Redeem in cartdrawer (2).svg
Scheduled Status for Programs	New feature	Programs starting in the future are now shown as “Scheduled” — no more confusion before launch.	Redeem in cartdrawer (2).svg
Referral Eligibility Options	Improvement	Choose who can be referred (new, guest, or first-time buyers) to ensure fair use and clean data.	Redeem in cartdrawer (2).svg
New Shopify Flow Actions/ Triggers	New feature	Reward coupon: Send coupons automatically via Shopify Flow. Revoke coupon: Revoke unused coupons through automation. Admin point adjustment trigger: Trigger Flow when points are manually added or removed.	Redeem in cartdrawer (2).svg

**September 2025**

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Big Update Birthday Program	Improvement	Let users preview, preselect, and earn multiple birthday rewards. Each VIP tier can have its own birthday setup.	Redeem in cartdrawer (2).svg
Birthday Reward Notification Popup	New feature	Notify users when their birthday reward is ready to claim — boosting engagement and reward redemption rate.	Redeem in cartdrawer (2).svg
Birthday Input UI Update	Improvement	A simpler but more intuitive birthday input interface for smoother UX.	Redeem in cartdrawer (2).svg
Redeem in Cart Drawer	New feature	Users can now redeem coupons directly inside the cart drawer — faster checkout, fewer steps and better conversion.	Redeem in cartdrawer (2).svg

**August 2025**

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Anniversary Rewards	New feature	Celebrate customer member date (e.g., 6 months, 1 year) with special rewards — helping merchants increase emotional engagement and loyalty.	Redeem in cartdrawer (2).svg
Export Activity Data	New feature	Export customer activity data anytime for deeper insights and campaign performance tracking.	Redeem in cartdrawer (2).svg
Customer Detail Page Revamp	Improvement	A fresh layout showing customer metrics, tier info, and integration status — all in one place.	Redeem in cartdrawer (2).svg
Import VIP Tier Data	New feature	Now you can easily import or update customer tier levels in bulk for more accurate VIP management.	Redeem in cartdrawer (2).svg
Revoke All Coupons	Improvement	Not just revoke point redeemed coupons, you now can revoke all coupon types (birthday, milestone, referral,.. coupons)	Redeem in cartdrawer (2).svg
Auto Assign to Subscription Tier	New feature	Automatically assign or remove customers from exclusive VIP tiers based on their subscription plan status.	Redeem in cartdrawer (2).svg
Lock Earning Condition at Order Creation	New feature	This new feature allow you to locked all rules at the moment of order creation — keeping rewards accurate even if rules change later.	Redeem in cartdrawer (2).svg
Cart Drawer View Mode	New feature	Not just widget view mode, a modern, simplified cart drawer design for smoother on-site loyalty interactions.	Redeem in cartdrawer (2).svg
Relaunch VIP Program Confirmation Popup	Improvement	When relaunching VIP programs , a confirmation popup added to prevent accidental updates and take change notes.	Redeem in cartdrawer (2).svg
POS Loyalty Extension in Customer Details	New feature	Redeem coupons right from the POS Cart/Customer Detail — no need to jump back to the Joy app. Smooth and faster checkout for in-store staff.	Redeem in cartdrawer (2).svg
Dynamic Discount – Max Limit by Cart Value	New feature	Add flexible discount limits based on cart value. Keeps discounts proportional and prevents over-rewarding on high-value carts.	Redeem in cartdrawer (2).svg
Reward Celebration Block (Thank You Page)	New feature	Display earned points and a celebration message right after checkout. Perfect for emotional engagement and driving the next action with a custom CTA.	Redeem in cartdrawer (2).svg

**July 2025**

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Referral Block on Thank You Page	New feature	Add a referral block right after checkout so customers can easily share your store and bring in new buyers.	Redeem in cartdrawer (2).svg
Referral Limit per Customer	Improvement	Set how many friends each customer can refer to prevent overuse and keep referral rewards under control.	Redeem in cartdrawer (2).svg
Customer Activity Update	Improvement	Improved activity tracking in customer profiles — more accurate events like tier changes and order-based point updates.	Redeem in cartdrawer (2).svg
Growth Rewards for Merchants	New feature	Let's growth together! Earn free order credits when you reach assisted order milestones — rewarding your growth with Joy.	Redeem in cartdrawer (2).svg
Milestone Program – More Reward Options	Improvement	Add new reward types for milestones: discount amount, discount %, or free shipping — more flexibility for your loyalty campaign	Redeem in cartdrawer (2).svg
Weekend-only Earning Rule	New feature	Place orrder program -Run exclusive weekend promotions like double or triple points by setting dynamic earning rules for Saturday and Sunday.	Redeem in cartdrawer (2).svg

{% endtab %} {% tab title=" 🔄 In progress" %}

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[Analytics] Detail point breakdown by time	View total points earned, redeemed, and balance by specific time periods (e.g., monthly).	Redeem in cartdrawer (2).svg
Unified Loyalty Program	Centralize loyalty program management in one main store and deploy seamless experiences across multiple storefronts.	Feauture image - prod roadmap 1.svg
Multiple Exclusive Deals	Allow merchants to create and manage multiple exclusive deal campaigns simultaneously with different statuses (Draft, Active).	Feauture image - prod roadmap 1.svg
Membership Subscription	Automatically assign customers to a VIP tier with perks when they buy a subscription product (removing the need for complex Shopify Flow setups).	Feauture image - prod roadmap 1.svg
HubSpot Integration	Seamlessly sync loyalty data (points, tier, rewards) to HubSpot contacts, empowering deeper personalization for your CRM campaigns.	Feauture image - prod roadmap 1.svg
Wallet Pass Notifications	Push instant notifications directly to customers' Apple Wallet & Google Wallet passes when they earn points or unlock rewards.	Feauture image - prod roadmap 1.svg
Klaviyo Reviews Integration	Automatically reward points when customers submit a review via Klaviyo Reviews (supports star rating filters).	Feauture image - prod roadmap 1.svg
Widget v4 (Web Components)	Rebuild Joy widgets with web components for better performance, Visuals and easier long-term upgrades	Copy of Feauture image - prod roadmap.png
Notifications email editor upgrade	Improve the email editor with cleaner design by using desktop preview, quick toggles, and basic performance stats.	Copy of Feauture image - prod roadmap.png
Analytics revamp	A completely new analytics with more metrics, better UI/UX presentation	Copy of Feauture image - prod roadmap.png

{% endtab %} {% tab title="💡Planning " %}

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Wheel of fortune	Add a spin-to-win game to boost engagement and reward participation.	Redeem in cartdrawer (2).svg
[Analytics] Mass update analytic feature	Enhance analytics with bulk data updates and more advanced tracking options.	Redeem in cartdrawer (2).svg
Shopflo integration	Connect Joy with Shopflo for seamless checkout and loyalty synchronization.	Redeem in cartdrawer (2).svg
GDPR compliance		Copy of Feauture image - prod roadmap.png
More social engagement programs		Copy of Feauture image - prod roadmap.png

{% endtab %} {% endtabs %}