Instagram comment rewards

This feature is available for the Advanced and Ultimate plans

Overview

Reward customers with points for commenting on your Instagram posts. This program helps you:

• Boost organic engagement on your Instagram content

• Increase post reach through comment activity (Instagram algorithm favors engaging posts)

• Build community by encouraging customers to interact with your brand

• Collect UGC signals from real customer feedback

When to use this

• Launching new products → drive conversation

• Running giveaways → increase participation

• Building brand awareness → grow your Instagram presence

• Promoting seasonal campaigns → boost visibility

Requirement: Instagram Business or Creator account required.

---

Step 1: Connect Instagram

Before setting up the program, connect your Instagram account first.

Go to Integrations → Instagram

---

Step 2: Create the Program & Comment to earn rewards

Go to Reward programs → Earning programs → Add program → Social activity

Select Comment on Instagram (Recommend) from the event dropdown.

Available Settings

You can customize how this program works to fit your specific campaign needs. Here is a breakdown of the key settings you can configure:

Section	Options
Program info	Rule name, Description, Start/End date
Reward method	All members / Member by tier, Points value
Post selection	All posts / Specific posts only
Keyword filtering	Include keywords, Exclude keywords
Auto engagement	Automatic public reply, DM notification
Anti-cheat	Earning limit (once lifetime / X times per period / unlimited)

Customer Experience

1. Find the program: Customer opens the Loyalty Widget or Rewards Page and sees the "Comment on Instagram" program under Ways to Earn.

2. Link Instagram account: Customer clicks the program and enters their Instagram Username to participate.

3. Visit your Instagram: Customer clicks the link to open your Instagram profile directly.

4. Leave a comment: Customer comments on your post (must match any keyword filters if set)

5. Earn points:

Points are awarded automatically. Customer sees:

• Auto-reply on their comment (if enabled)

• DM notification in Instagram inbox (if enabled)

• Points added to their loyalty balance

---

FAQ

Why can't I see Comment on Instagram option? Choose Social activity first, then select "Comment on Instagram" from the event dropdown.

Can customers earn multiple times? Yes. Adjust or disable the limit in Anti-cheat settings.

Why isn't a customer receiving points?

• Instagram username not entered

• Integration disconnected

• Comment blocked by keyword filter

• Post not in selected list (if using Specific posts)

Personal Instagram account work? No. Must be Business or Creator account.

Are there other programs like Instagram Story Mention or platforms like YouTube, Facebook? Yes, these features are on our roadmap and coming soon!