Birthday Reward

Discover how to celebrate customer birthdays with special rewards, building stronger relationships and showing appreciation for their loyalty.

Who can use Birthday Reward?

This feature is available for: Free, Professional, Advanced, Enterprise plans.

Introduction

🎂 Welcome to our guide on setting up Birthday Rewards! Offering birthday rewards is a fantastic way to make your customers feel special and appreciated, which can lead to increased loyalty and repeat business.

In this guide, we'll walk you through understanding the rules, how to set up the rewards, and best practices to ensure your rewards program is a success.

Understanding the rules

🎂 Birthday Rewards are given to customers on their birthday, providing a delightful surprise and a strong incentive to stay engaged with your brand. Merchants can configure the type of reward members will receive on their birthday. The available reward options include:

Types of Rewards:

The available reward options include:

Points: Members earn a specified number of loyalty points.
Discount Amount: Members receive a fixed discount amount on their next purchase.
Discount Percentage: Members receive a percentage discount on their next purchase.

How to set up?

Step 1: Navigate to Joy Loyalty dashboard and choose Reward programs -> Earn programs -> Choose Add more -> Choose Birthday Reward.

Step 2: Set up basic information in the Rule Information section:

Rule Name: Name your birthday reward.
Expiration Date: Set the effective period of the birthday reward. You must choose a start date; if you don't choose an end date, this rule will be active indefinitely.

Step 3: Set up the reward new members will receive:

Set up the reward birthday members will receive:

Points: Set the number of points birthday members will earn.

Discount Amount & Discount Percentage: Set the discount amount or percentage birthday members will receive.

Besides setting up reward rules, also configure other information, including:

Customize Discount Code’s Prefix: Create your own code prefix.
Applicable Categories: Define the scope of the discount code.
Minimum Order Requirement
Operating Time: Set the expiration date for the discount code.
Combinations: Configure whether this discount can be combined with other discounts.
Sale Channels: Set the sales channels where this discount can be applied.
Application Limitation: Birthday rewards can be set to be used either once in a lifetime or once a year.

Important note

Birthday rewards can be customized for each VIP tier, meaning different tiers can have different reward rules.

Conclusion

Setting up Birthday Rewards is a powerful strategy to show appreciation to your customers and keep them engaged with your brand. By offering attractive rewards such as points, discounts, or percentage-based savings, you can enhance customer loyalty and encourage repeat purchases.

Get started today and make your customers' birthdays even more special with Joy Loyalty's Birthday Rewards! If you have any questions or need assistance, feel free to contact our support team.