Social activity
Learn how to set up social media rewards in your loyalty program and encourage customer engagement across platforms like Facebook, Instagram, and TikTok.
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[New] Joy Loyalty
Learn how to set up social media rewards in your loyalty program and encourage customer engagement across platforms like Facebook, Instagram, and TikTok.
Last updated
Was this helpful?
This feature is available for the Professional, Advanced and Enterprise plans
The Social Activity feature is a customer engagement tool that rewards customers for interacting with your brand across various social media platforms. This feature allows you to create reward programs for specific social actions such as following your brand, liking posts, or sharing content on different social platforms.
Social media is a powerful tool to engage customers and expand your brand’s reach. By offering rewards for specific social media actions, you encourage your customers to interact with your brand across different platforms while earning points in your loyalty program.
Navigate to the Joy Loyalty dashboard and choose Reward programs -> Earning programs -> Click Add rule -> Choose Social activity
Rule information
Rule name: Give each social reward program a clear name
Customer Action or Event: Choose your customer action on any social platform from the dropdown
Social URL: Provide the relevant URL based on the social action type. For example, if you're setting up a reward for liking your Facebook page, enter the Facebook page URL
Start date and End date: Define the activity duration for your program
Reward rule
Points to Issue: Specify the number of points customers will earn for completing the action
Don't forget to Save your changes and press Turn on Write review program
Will the app verify if a customer has fully completed the social media action before awarding points?
Due to technical limitations imposed by social media platforms, we’re unable to verify whether a customer has completed the action through direct APIs or webhooks.
However, similar to other loyalty programs, our app relies on a trust-based system. It guides customers to your social media profiles, and our data indicates that the majority of users follow through with the actions. Rest assured, most customers will engage with your social media as intended.
