Membership
Elevate customer loyalty with customized membership plans
Membership programs build loyalty by offering exclusive rewards and benefits, encouraging repeat purchases and long-term customer relationships.
They create a sense of value, making customers feel appreciated and more likely to return.
Click Membership in the Joy sidebar. The page groups your programs under DTC programs and B2B programs. Under DTC programs you can set up VIP Tiers, Member-exclusive deal and Subscription membership. Each card has a Set up button and a Learn more link, and a badge such as Active shows its status. B2B programs holds Partner tier, a Shopify Plus feature.

Explore how you can set up membership programs with Joy:
Membership subscription (via other apps)