Pricing

Everything you need to know about Joy Loyalty plans, features, and pricing to choose the right plan for your business.

Who this guide is for

Shopify merchants evaluating Joy Loyalty or looking to understand their current plan and upgrade options.

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Overview

Joy Loyalty offers four pricing tiers designed to scale with your business — from new stores testing loyalty programs to enterprise brands managing complex omnichannel experiences. All plans include a 14-day free trial (except Starter), the Ultimate goes with 30-day free-trial and pricing is transparent with no hidden fees.

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Pricing structure

Joy Loyalty uses a base subscription + order volume pricing model:

• Base monthly fee — Covers access to all plan features
• Free monthly orders — Each plan includes a quota of orders at no extra cost
• Overage fees — Additional orders beyond your quota are charged per 100 orders

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The four plans

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Feature comparison table

Feature Category	Starter	Essential	Advanced	Ultimate
Pricing & Usage
Base price	$0	$29/mo	$129/mo	$499/mo
Free orders/month	250	500	2,000	7,000
Usage fee (per +100 orders)	x	$15	$10	$5
Core features
Points programs	Basic	Social engagement	Advanced	Custom
Referral program	30 referrals	100 referrals	Unlimited	Unlimited
Points expiration	❌	✅	✅	✅
Points calculator	❌	✅	✅	✅ Checkout page
Branding design	Basic	✅ Full	✅ Full	✅ Full
Loyalty widget	✅	✅	✅	✅
Loyalty page	❌	✅	✅	✅
Analytics	❌	✅	✅	✅
Multi-language	❌	✅ Basic	✅ Auto-translate	✅ Auto-translate
Shopify POS	❌	❌	✅	✅
Advanced features
Fraud-prevention	❌	✅	✅	✅
VIP tiers	❌	❌	✅	✅
Paid membership	❌	❌	✅	✅
Loyalty rule engine	❌	❌	✅	✅
Cart drawer redemption	❌	❌	✅	✅
Loyalty account	❌	❌	✅	✅
Milestone rewards	❌	❌	✅	✅
B2B tier system	❌	❌	✅	✅
Checkout extensions	❌	❌	❌	✅ Plus only
Dynamic point expiration	❌	❌	❌	✅
Integrations & SDK
30+ curated integrations	✅	✅	✅	✅
Shopify Metafield integration	❌	✅	✅	✅
Shopify Flow	❌	✅	✅	✅
Headless support (Hydrogen)	❌	❌	❌	✅
Custom development	❌	❌	❌	✅
API access	❌	❌	❌	✅
Support
24/7 live chat	✅	✅	✅	✅
Dedicated Account Manager	❌	❌	✅	✅
Personalized onboarding demo	❌	❌	✅	✅
Priority support	❌	❌	❌	✅
White-glove migration to Joy	❌	❌	❌	✅

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Understanding order volume pricing

How to calculate your monthly cost

Step 1: Choose your base plan based on features needed

Step 2: Estimate your monthly orders (check Shopify Analytics → Orders)

Step 3: Calculate if you'll exceed free order quota

Step 4: Add overage fees if needed

Pricing examples

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Ultimate custom pricing

For stores with consistently high order volume (5,000+ orders/month) or unique needs, Joy offers custom enterprise pricing.

Contact sales for:

• Volume discounts
• Multi-brand/multi-store packages
• Agency white-label pricing
• Custom support agreements
• Specialized integrations
• Dedicated infrastructure

Book an enterprise demo

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Frequently asked questions

General pricing questions

Do I need to pay anything to get started?
No. Joy offers a free Starter forever with 250 monthly orders and basic features. You can upgrade to paid plans anytime.

Do you offer a free trial for paid plans?
Yes. All paid plans (Essential, Advanced, Ultimate) include a 14-day (30-day with the Ultimate) free trial with full feature access and no credit card required.

Usage control questions

How can I control my usage?

• Monitor your order volume in Joy dashboard
• Set up quota alerts (email notifications)
• Exclude non-loyalty orders by adjusting earning rules
• Upgrade to a higher plan for better overage rates
• Time high-volume campaigns strategically

Can I set a hard limit on orders to avoid overage fees?
No hard limits, but you can set up alerts when approaching 80% and 100% of your quota.

Plan change questions

Can I upgrade or downgrade my plan anytime?
Yes. Upgrades take effect immediately. Downgrades take effect at your next billing cycle.

What happens to my data if I downgrade?
Your data remains intact. Features from the higher plan become unavailable, but you can upgrade again anytime to regain access.

Can I switch between monthly and annual billing?
Currently, Joy only offers monthly billing. Contact sales for annual contract options.

Custom and enterprise questions

Are there custom plans available for high-volume stores?
Yes. Stores with 5,000+ monthly orders or unique needs can contact sales for custom enterprise pricing with volume discounts.

What is "Priority support"?
Priority support includes faster response times and dedicated support channels.

Do you offer agency or partner pricing?
Yes. Joy has a partner program with special pricing for agencies managing multiple client stores. Learn more about the Partner Program → (opens in a new tab)

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Getting help with pricing

Need help choosing a plan?

Book a demo: Schedule a personalized consultation → (opens in a new tab)
Our team will review your business needs and recommend the best plan.

Use the calculator: Visit joy.so/pricing (opens in a new tab) and use the interactive calculator to estimate your monthly cost based on order volume.

Contact sales:

• In-app chat: Click the support icon in the Joy dashboard
• Phone: Available for Ultimate subscribers

Existing subscribers

Technical support:

• In-app chat (all plans)
• Email: [email protected]
• Priority support (Ultimate): Faster response times

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Start your free trial

Ready to grow your business with loyalty?

Start 14-day free trial →

No credit card required. Full feature access. Cancel anytime.

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